Rates Ford- President's Award Winner 2025

Rates Ford is proud to announce it has been awarded the prestigious 2025 Ford President’s Award. This honour recognises dealerships delivering exceptional customer experiences across both sales and aftersales.

Presented by Ford, the President’s Award is one of the highest accolades a dealership can receive. It celebrates partners who consistently exceed expectations and set benchmarks for customer satisfaction and care.

What makes this achievement especially meaningful is how winners are chosen. The award is based entirely on verified customer feedback, gathered through satisfaction surveys. Every positive experience shared by our customers has directly contributed to this recognition.

For our team at Rates Ford, this award reflects a collective commitment to putting customers first. With years of experience in the motor trade, our knowledgeable team understands customer needs and delivers a service built on honesty, trust and expertise.

From first enquiry through to aftersales support, every interaction is designed to be clear, helpful and reassuring. Our friendly and approachable team is always ready to guide you towards the right vehicle for your lifestyle or business.

We know how important it is to choose the right vehicle, whether for everyday driving or commercial use. That’s why we take time to understand your requirements and provide tailored advice on models, features and flexible finance options.

Our Grays showroom is always open to visitors. You’re welcome to explore the latest Ford vehicles, speak with our team and experience a relaxed, professional environment focused entirely on your needs.

This award reflects the dedication shown by every member of our dealership. Sales, service and support colleagues work together to ensure every customer feels valued, informed and confident throughout their journey with us.

We’d also like to thank our loyal customers across Essex. Your trust in our team and your positive feedback has not only contributed to our receipt of this accolade, it also continually to shapes how we improve and grow as a business.

Winning the 2025 Ford President’s Award sets a new benchmark for our future. We remain committed to delivering exceptional service at every stage of your experience with Rates Ford – from initial contact to aftercare and beyond.